Editorial Policy & How We Work
Last updated: August 2026
Custom Gown Guide exists to give brides and anyone planning a custom or made-to-measure gown practical, trustworthy guidance. This page explains how our content is made, so you can judge it fairly.
How we choose topics
We prioritize questions brides and anyone planning a custom or made-to-measure gown actually ask — drawn from real search demand, reader questions, and recurring problems we see in the field. We favor operational depth over volume, and we don't publish filler to hit a number.
How we research
Each article is researched against primary and authoritative sources, current product documentation, and reputable industry reporting. For factual or regulatory claims we prefer original sources over second-hand summaries.
How we use AI
We use AI tools to help with research and drafting. AI never has the final word: a human editor reviews every article for accuracy, tone, and usefulness, checks that claims are supported, and removes anything that reads as generic or unverified before it is published. We do not publish unreviewed AI output.
Human review & expertise
Articles are written and reviewed under the direction of Jude Lee, Founder & Editor, Custom Gown Guide. Read more about the author.
How we make recommendations
When we compare tools or approaches, we aim to be even-handed: we describe strengths and weaknesses, note where a simpler or off-the-shelf option is the better call, and explain the trade-offs so you can decide. We are not paid to feature any vendor.
Conflicts of interest & affiliate relationships
Custom Gown Guide is published by Custom Gown Guide. Where that is relevant to a topic (for example, build-vs-buy decisions), we disclose it. We do not currently use affiliate links; if that ever changes, we will disclose it clearly on the affected pages.
Corrections & updates
We keep publication and, where relevant, "last updated" dates on our articles. If you spot an error, email jude@iiinigence.com and we will review and correct it promptly. Significant updates are reflected in the article's updated date.
Contact
Questions about how we work? Email jude@iiinigence.com.